Advertising and promotion an integrated marketing communications perspective
Belch, George E Belch, Michael A Purani, Keyoor
Advertising and promotion an integrated marketing communications perspective - 7th - New Delhi Tata McGraw Hill 2007 - xxxiii,1075p.
9780070144965
659.1 / BE-A
Advertising and promotion an integrated marketing communications perspective - 7th - New Delhi Tata McGraw Hill 2007 - xxxiii,1075p.
9780070144965
659.1 / BE-A