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Creativity and strategic innovation management

Goodman, Malcolm Dingli, Sandra M

Creativity and strategic innovation management - London Routledge 2012 - xiv,283p. ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 9780415663557

LCCN: 2012004478

Subjects--Topical Terms:
Creative ability in business.
Diffusion of innovations--Management.
Technological innovations--Management.
Organizational change--Management.

LC Class. No.: HD53 / .G6643 2012

Dewey Class. No.: 658.4063 / GO-C

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