Creativity and strategic innovation management

Goodman, Malcolm Dingli, Sandra M

Creativity and strategic innovation management - London Routledge 2012 - xiv,283p. ill. ; 25 cm.

Includes bibliographical references and index.

9780415663557

2012004478


Creative ability in business.
Diffusion of innovations--Management.
Technological innovations--Management.
Organizational change--Management.

HD53 / .G6643 2012

658.4063 / GO-C

O.P. Jindal Global University, Sonepat-Narela Road, Sonepat, Haryana (India) - 131001

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