Cross-cultural consumption global markets, local realities

Cross-cultural consumption global markets, local realities - London Routledge 1996 - x,214p.

Includes bibliographical references (p. 195-208) and index.

9780415138895


Consumption (Economics)--Social aspects.
Culture diffusion--Economic aspects.
Diffusion of innovations--Social aspects.

339.47 / CR-

O.P. Jindal Global University, Sonepat-Narela Road, Sonepat, Haryana (India) - 131001

Send your feedback to glus@jgu.edu.in

Implemented & Customized by: BestBookBuddies   |   Maintained by: Global Library