Survey & questionnaire design : collecting primary data to answer research questions /
Bourke, Jane, Dr.,
Survey & questionnaire design : collecting primary data to answer research questions / Survey and questionnaire design Jane Bourke, Ann Kirby & Justin Doran. - 1 online resource - 55 . - 55. .
Includes bibliographical references.
Copyright Page; Contents; Introduction; 1: The Research Question; 2: Research Approaches; 3: Question Design; 4: Factual & Non-Factual Questions; 5: Levels Of Measurement; 6: Coding; 7: Validity & Reliability; 8: Questionnaire Layout; Appendix: Small Business Questionnaire; Bibliography; About the Authors; Oak Tree Press; Nu Books.
9781846211874 (electronic bk.) 1846211875 (electronic bk.) 9781846211881 1846211883
Social surveys--Methodology.
Questionnaires--Methodology.
Enquêtes sociales--Méthodologie.
Questionnaires--Méthodologie.
SOCIAL SCIENCE--Essays.
SOCIAL SCIENCE--Reference.
Questionnaires--Methodology.
Social surveys--Methodology.
Electronic books.
Electronic books.
HM538
300.723
Survey & questionnaire design : collecting primary data to answer research questions / Survey and questionnaire design Jane Bourke, Ann Kirby & Justin Doran. - 1 online resource - 55 . - 55. .
Includes bibliographical references.
Copyright Page; Contents; Introduction; 1: The Research Question; 2: Research Approaches; 3: Question Design; 4: Factual & Non-Factual Questions; 5: Levels Of Measurement; 6: Coding; 7: Validity & Reliability; 8: Questionnaire Layout; Appendix: Small Business Questionnaire; Bibliography; About the Authors; Oak Tree Press; Nu Books.
9781846211874 (electronic bk.) 1846211875 (electronic bk.) 9781846211881 1846211883
Social surveys--Methodology.
Questionnaires--Methodology.
Enquêtes sociales--Méthodologie.
Questionnaires--Méthodologie.
SOCIAL SCIENCE--Essays.
SOCIAL SCIENCE--Reference.
Questionnaires--Methodology.
Social surveys--Methodology.
Electronic books.
Electronic books.
HM538
300.723