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E-marketing applications of information technology and the internet within marketing

Molenaar, Cor

E-marketing applications of information technology and the internet within marketing - London Routledge 2012 - xviii,234p.

Includes bibliographical references and index.

ISBN: 9780415677288

Subjects--Topical Terms:
Internet marketing.

Dewey Class. No.: 658.872 / MO-E

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