Marketing Analytics Strategic Models and Metrics
Sorger, Stephan
Marketing Analytics Strategic Models and Metrics - Admiral Press 2013 - ix,488p.
9781481900300
Marketing--Mathematical models
Marketing--Statistical methods
Marketing research
658.83 / SO-M
Marketing Analytics Strategic Models and Metrics - Admiral Press 2013 - ix,488p.
9781481900300
Marketing--Mathematical models
Marketing--Statistical methods
Marketing research
658.83 / SO-M