Global marketing management changes, new challenges and strategies

Lee, Kiefer Carter, Steve

Global marketing management changes, new challenges and strategies - 2nd - New York Oxford University Press 2009 - xxvii,565p.

9780198064053

658.84 / LE-G

O.P. Jindal Global University, Sonepat-Narela Road, Sonepat, Haryana (India) - 131001

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