Communication and persuasion psychological studies of opinion change

Hovland, Carl Iver 1912- Janis, Irving L Kelley, Harold H

Communication and persuasion psychological studies of opinion change - Westport Greenwood Press 1953 - xii,315p. ill. ; 23 cm.

Reprint. Originally published: New Haven : Yale University Press, c1953.

Includes bibliographies and index.

0313233489

81020104


Communication.
Persuasion (Rhetoric)

P90 / .H69 1982

302.23 / HO-C

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