Sustainable company how to create lasting value through social and environmental performance /

Includes bibliographical references (p. 203-208) and index.

Foreword / Bertrand Collomb -- Foreword / Steve Percy -- 1. Toward an Integrated Bottom Line -- 2. The New Ethics in Business -- 3. What Gets Measured Gets Managed -- 4. Shareholder Value and Corporate Responsibility -- 5. The Stakeholder Mind-Set and Culture -- 6. Patagonia, Inc. -- 7. The Atlantic Richfield Corporation (ARCO) -- 8. The Co-operative Bank -- 9. Bulmers Limited -- 10. Introduction to the Tool Kit -- 11. The Eight Disciplines -- 12. Putting It All Together -- 13. Surveys of Multinational Companies -- Postscript: Leadership Skills and the Sustainable Firm / Bruce Piasecki.

"This book shows how stakeholders - from employees to local communities and NGOs - are becoming a new, and fast growing, source of business advantage. While short-term profits are still the focus for many Fortune 500 companies, others have recognized that a broad range of stakeholders contribute to enduring innovation and business value. The "how-to" section with a tool-kit for managers elevates it above other recent ecofriendly business books, by providing eight disciplines necessary to create value for shareholders and stakeholders."--BOOK JACKET.